Many ways to measure behavior
So what kind of behavior can you measure? We haven't had time to follow all five behavior research tracks but here are a few highlights of the first conference day.
Read More arrow_forwardThere is an obvious need to help academics in the path to funding. As of May 2020, Noldus Information Technology offers to do just that.
Grant funding is the lifeblood of academic research. In the United States, the pinnacle of research awards is the NIH R01 grant. At many universities, getting a R01 is the key to getting tenure1; however, according to data provided by NIH, only 16.3% of applicants get awarded on the first submission, and 31.7% get funded on the first resubmission2. Furthermore, funding rates have remained relatively stable for the past ten years (see Figure 1). The Canadian equivalent of such an award is provided by the Canada Foundation for Innovation (CFI). In the science sector, only 18% of proposals were funded in 20173.
Moreover, there is ample evidence to support the idea of a "Matthew Effect"4, meaning that successful funding is the best path to securing future funding. Where does that leave new researchers, professors at smaller institutions, and especially minorities5? There are proposed solutions6, but one thing is clear: There is an obvious need to help academics in the path to funding.
As of May 2020, Noldus Information Technology offers to do just that.
Dubbed the Grant Assistance Program, the goals of the program are simple enough: help researchers get funding. To do this, Noldus has tasked Jason Rogers, PhD, with designing the program and establishing connections with researchers and partners.
For researchers, the program serves two purposes: First, to assist with the writing, reviewing, and capturing of grants by providing budget justifications, use cases, behavioral protocols, publications, documentation, insider tips, and general writing assistance. We are happy to provide researchers with the leg work necessary to demonstrate the effectiveness, validity, and reliability of our solutions.
The second goal of the program is to locate funding sources, funding requests (RFPs), etc, and share them with our academic community. We understand that researchers spend their days teaching and doing research. As such, they don't always have the time to search for new funding opportunities. Our mission as a research partner is to help find them!
The best part: All of this comes at no cost to the researcher! This program reflects the core values embedded into the DNA of Noldus: "Our tools support the objective assessment of health and well-being, in humans and animals, and thus contribute to better solutions"7. This can be seen in Noldus' response to the global Coronavirus COVID-19 (SARS-CoV-2) crisis. Furthermore, approximately 60% of employees in North America have advanced degrees (MBA, MS, PhD). We are committed to researchers because we are very much a part of the research community.
FREE GUIDE
We offer resources to locate funding sources and assist with the grant writing process, with no cost or commitment to you!
Download for free arrow_forwardIn the coming months, we will be publishing a series of blogs aimed at helping write better, more successful grant proposals. Stay tuned and be sure to check back as more content becomes available.
Jason got his PhD from the Department of Psychology at University of Utah, under the guidance of Ray Kesner. His dissertation focused on the interactions and dissociations between the hippocampus and parietal cortex in processing spatial information. He was a Post-Doctoral Fellow in the Department of Neuroscience at the Medical University of South Carolina.
His research focused on the neuropsychopharmacology of relapse to drugs of abuse. It was during this time that Jason first received NIDA funding. In 2008, Jason joined Noldus as the lead trainer and product specialist. Along the way, Jason has been providing online and remote trainings, sales in the Midwest, and consulting for all of North America.
Jason has held seminars, lectures, and trainings on four continents and has visited approximately 75% of the academic universities and the entire continental USA. Despite not publishing a peer-reviewed publication in over twelve years, Jason maintains a H-Index above 10. He has a passion for research, psychology, neuroscience, and new age music.
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So what kind of behavior can you measure? We haven't had time to follow all five behavior research tracks but here are a few highlights of the first conference day.
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Many labs use video tracking software to increase the efficiency of their research. In fact, EthoVision XT video tracking software has just reached an impressive milestone: 2000 sites worldwide.
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Unlock the full potential of your research with Noldus Academy. Discover expert-led courses, on-demand tutorials, and webinars that help you master Noldus software, boost efficiency, and ensure high-quality data collection.
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