Social Media Lab
Université catholique de Louvain
The Social Media Lab in Mons, Belgium brings together researchers, students, professionals, and professors from different disciplines (communication, marketing, journalism, computer science, etc.). Together they try to understand the digital world, train themselves in the use of new technology, and learn more and advice about new professional practices.
User Experience Lab / Social Media Lab components
- The Observer XT for easy data integration and behavior analysis
- FaceReader for detailed emotion analysis
- MediaRecorder for synchronous AV recording
- Tobii eye tracker for the best analysis of eye movements and attention