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What can I use NoldusHub for?

With NoldusHub you get one central solution for setting up your behavioral research projects. NoldusHub simplifies data collection, synchronization, and analysis, making it the ultimate platform for gaining actionable insights into decision-making and user insights. Discover the various applications for NoldusHub.

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Discover how NoldusHub empowers multimodal research by seamlessly integrating tools for studying human behavior.

Various applications for NoldusHub

Study human behavior and psychology with NoldusHub

Behavioral psychology

Human behavior is a captivating subject for many researchers, exploring its motivations and influences. Observations, including video recordings, physiological measurements, and facial expression analysis, play a crucial role in understanding human behavior. Combining multiple modalities into one tool is key.
Examine group processes didactic methods or psychological aspects

Behavioral economics

Behavioral economics merges psychology and economics to explore how psychological factors influence economic decisions, helping policymakers and businesses create strategies that better match human behavior and decision-making, enhancing economic and social outcomes.
Consumer behavior research focuses on studying consumer actions (in the moment) and getting to know the underlying motives.

Consumer insight

Really knowing your customer is what you need to design loved products and applications. Consumer behavior research focuses on studying consumer actions (in the moment) and getting to know the underlying motives.

This type of research benefits from systematic observation and a structural analysis providing key insights in order to successfully predict consumer preference and consumer buying behavior.
Human factors and ergonomics applies psychological and physiological principles to improve product design and system efficiency.

Human factors

Human factors and ergonomics applies psychological and physiological principles to improve product design and system efficiency, aiming to reduce errors, boost productivity, and ensure safety through human-machine interaction analysis.

By combining various measurements like webcam, eye-tracking and physiological devices, you can collect high-quality data for analyzing signals such as skin conductance, facial expressions, and cognitive workload.
Study neurological responses in relation to a certain stimuli

User experience

UX research focuses on discovering and understanding behaviors, needs, and motivations of users through observation, task analysis, and other feedback methodologies.

With NoldusHub, you can integrate system data to understand behaviors in their full context, ensuring designs are user-friendly and efficient. Get insights into mental states such as confusion, and gather reliable data for attention, mental load, and arousal

Why should I use NoldusHub?

NoldusHub captures multiple behavioral and physiological signals, helping you understand motivations, emotions, and decisions. It streamlines the setup, connecting all your devices and synchronizing data from webcams, eye-trackers, and sensors.

The entire process is simplified into one tool, saving you time and providing clear insights into complex human behavior.

Benefits

What can I use NoldusHub for?

NoldusHub simplifies multimodal research by combining multiple data streams in one place—from physiological responses to facial expressions—making it easy to gather insights into human behavior.

You can use NoldusHub for a wide range of applications, from human behavior studies and cognitive psychology to usability testing and behavioral economics research, ensuring accurate, reliable data.

Applications

How do I use NoldusHub?

A standard NoldusHub solution consists of a NoldusHub Core: one participant station, and one test leader station. NoldusHub offers one access point to control and visualize all recorded signals.

Connect your devices, log in via a secure browser, and manage experiments from a central interface. Get real-time feedback on data quality, and safely store your research data.

Set-up

What is multimodal research?

In order to understand a person’s motivation and emotional state, multimodal research is the way forward!

This interdisciplinary approach combines different data acquisition tools to provide a more comprehensive understanding of human behavior. Multimodal research often involves capturing data from various sources simultaneously.

Resources

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We’re passionate about helping you achieve your research goals. Let’s discuss your project and find the tools that fit.

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