Research Methods (Human) blog posts

Learn about the key research and scientific methods used in human behavior research. This category containts articles about quantitative and qualitative approaches, experimental design, and how researchers collect and analyze behavioral data.

Eye tracking without the expensive hardware: meet EyeReader
29 Apr human behavior research Research Methods (Human)

Eye tracking without the expensive hardware: meet EyeReader

Traditionally, eye tracking calls for specialized hardware. But that’s not always practical or affordable. That’s where EyeReader comes in. It’s a webcam-based solution—part of FaceReader—that opens up eye tracking to anyone, anywhere.
What are stimuli in human behavior research?
14 Mar human behavior research Research Methods (Human)

What are stimuli in human behavior research?

A stimulus is any object, event, or factor that influences human behavior. It can be something we see, hear, or feel, affecting our decisions and actions. But how do researchers use stimuli in behavioral studies?