Behavioral Research Blog

18 Mar
human behavior research
Psychology
Observing and analyzing repetitive movements in infants to detect autism
To examine if a specific repertoire of repetitive movements was present in children with autism, researchers used home videos to code the behaviors of the infants.

11 Mar
human behavior research
Consumer
Measuring consumer choice behavior
Two recent projects provide new insights into how best to measure the choices that we make.

16 Feb
human behavior research
Psychology
The role of mimicry in the development of social communication
Children learn from interacting with others, especially their parents. For example, reproducing the emotions that others express is part of that.

08 Feb
human behavior research
Psychology
Learn about people's behavior by observing them
An observation or usability lab allows researchers to observe test participants unobtrusively, in an environment similar to the participant’s natural surroundings.

18 Jan
human behavior research
Consumer
Creating a custom expression for engagement: a validation study with FaceReader
The concept engagement is gaining more and more attention. Many companies are looking for ways to increase consumer engagement. But, how do you know a consumer is feeling engaged?

15 Jan
animal behavior research
Zebrafish Research
Getting robust results: one zebrafish is not like the other
Zebrafish larvae locomotor behavior often has a high variability, which can have a big impact on your results. Still, it is one of the most used parameters. So how can you make your study more robust?

11 Jan
human behavior research
Emotion
Emotional responses to winning a paralympic medal
Guest blogger Jeffrey J. Martin conducted a study to examine the emotional reactions of Paralympians right after winning a medal, using automated facial expression analysis.

06 Jan
animal behavior research
Research Methods
How behavioral core facilities advance research
Behavioral cores benefit universities as well as science in general. Recent cases show improved reproducibility of tests and protocols to assess a more complex phenotype of model animals.

15 Dec
human behavior research
Emotion
Why a clear mask is essential for clearer communication
For people who are deaf or hard of hearing, it is essential to be able to see the movements of the mouth while communicating. With the help of clear masks they can access the full facial expressions.

03 Dec
human behavior research
Consumer
Three ways to understand consumer emotions
Many companies are seeking ways to understand consumer emotions in order to predict product acceptability. Here are three ways you could set up your study to assess consumer emotions.