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![Marketing and market research blogs marketing-market-research-blogs](https://www.noldus.com/static/images/core-blog/marketing-market-research-blogs.jpg)
Marketing and market research blogs
Learn all about gamification in marketing, facial expression analysis, and the difference between self-report, qualitative research, and unobtrusive observations.
![Video-recording children with ASD in-home video-recording-children-asd-home](https://www.noldus.com/static/images/core-blog/video-recording-children-asd-home.jpg)
Video-recording children with ASD in-home
Anne Kirby and colleagues studied sensory and repetitive behaviors among children with autism spectrum disorder (ASD). 32 children with ASD participated.
![Implementing Tailored Activity Programs implementing-tailored-activity-programs](https://www.noldus.com/static/images/core-blog/implementing-tailored-activity-programs.jpg)
Implementing Tailored Activity Programs
Tailored Activity Programs (TAP) have been shown to have significantly reduce behavioral occurrences in dementia patients and improve engagement and positive behaviors.
![In-home video recordings provide measure for more objective comparisons in-home-video-recordings](https://www.noldus.com/static/images/core-blog/in-home-video-recordings-1571299181.jpg)
In-home video recordings provide measure for more objective comparisons
Edelson and her colleagues from the Nestlé Research Center in Sweden studied parent-child interactions during meal time using in-home studies.
![Declared vs revealed data declared-vs-revealed-data](https://www.noldus.com/static/images/core-blog/declared-vs-revealed-data.jpg)
Declared vs revealed data
How do consumer researchers get valuable data? Consumer and market researchers can turn to observation and experimentation to observe consumers. Declared vs. revealed data.
![Understanding adolescent emotions understanding-adolescent-emotions](https://www.noldus.com/static/images/core-blog/understanding-adolescent-emotions.jpg)
Understanding adolescent emotions
How are adolescents’ emotions socialized by mothers and close friends? A recent study focuses on dealing with depression in adolescence.
![Become and stay aware about children with autism children-autism](https://www.noldus.com/static/images/core-blog/children-autism.jpg)
Become and stay aware about children with autism
Autism is a developmental disability that remains with a person for his or her whole life. The World Autism Awareness Day tries to bring awareness to this growing health concern.
![How to use FaceReader in the lab how-use-facereader-lab](https://www.noldus.com/static/images/core-blog/how-use-facereader-lab.jpg)
How to use FaceReader in the lab
Are you interested in using automatic facial expression analysis in a standardized lab setting? Here are 5 tips to get you started!
![Who is the best product representative? who-best-product-representative](https://www.noldus.com/static/images/core-blog/who-best-product-representative-1581332426.jpg)
Who is the best product representative?
We all have our favorite celebrities, then there are those we love to hate. Who would you want to pay to represent your product or brand?
![Measuring flow measuring-flow](https://www.noldus.com/static/images/core-blog/measuring-flow.jpg)
Measuring flow
Real time measurement techniques like FaceReader might be the key to measuring flow in real-time.
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animal behavior research categories
![Zinc deficiency, depression and electrical signals in the brain zinc-deficiency-depression](https://www.noldus.com/static/images/core-blog/zinc-deficiency-depression.jpg)
Zinc deficiency, depression and electrical signals in the brain
Depression has a dramatic effect on quality of life because it results in a persistent low mood that is accompanied by a low self-esteem and a loss of interest in things that give pleasure.
![Fearful chicken: Fear affects stress, behavior patterns, and other individuals fearful-chicken](https://www.noldus.com/static/images/core-blog/fearful-chicken.jpg)
Fearful chicken: Fear affects stress, behavior patterns, and other individuals
Elske de Haas, Ph.D. studied the effects of fearfulness on the chickens' own behavior and physiology, but also what it did to other individuals.
![Ladybugs and lacewings do not spy on their prey’s alarm pheromone aphid-predators](https://www.noldus.com/static/images/core-blog/aphid-predators.jpg)
Ladybugs and lacewings do not spy on their prey’s alarm pheromone
Leaf sucking creatures like plant aphids are common and can cause considerable damage to plants. Therefore, quite a lot of effort is made to control these tiny creatures.
![How to really challenge mice cerebellar plasticity mice-cerebellar-plasticity](https://www.noldus.com/static/images/core-blog/mice-cerebellar-plasticity.jpg)
How to really challenge mice cerebellar plasticity
Jan-Willem Potters used the ErasmusLadder in his thesis research to study the role of specific mutations of plasticity in the cerebellar microcircuit of mice.
![Picky cats and tasty food – sniffing is an indicator for tastiness sniffing-indicator-tastiness](https://www.noldus.com/static/images/core-blog/sniffing-indicator-tastiness.jpg)
Picky cats and tasty food – sniffing is an indicator for tastiness
Cats can be extremely picky when it comes to food. If the cat doesn’t like it, it will refuse to eat. Reason enough for the pet food industry to try to find out what cats really like.
![A high-throughput method to screen natural behavior of mice high-throughput-method-natural-behavior-mice](https://www.noldus.com/static/images/core-blog/high-throughput-method-natural-behavior-mice.jpg)
A high-throughput method to screen natural behavior of mice
Traditional standard tests with rats or mice are carried out immediately after human interference. Therefore, the behavior of the animals may not be natural and spontaneous.
![Anxiety is ancient – how crayfish resemble vertebrates anxiety-ancient-crayfish](https://www.noldus.com/static/images/core-blog/anxiety-ancient-crayfish.jpg)
Anxiety is ancient – how crayfish resemble vertebrates
Fear is something we all know. It changes our behavior: we freeze, try to escape, or respond with aggression. Fear can also cause anxiety, which is a more complex phenomenon.
![Inhibitory avoidance learning in zebrafish (Danio rerio) inhibitory-avoidance-learning-zebrafish](https://www.noldus.com/static/images/core-blog/inhibitory-avoidance-learning-zebrafish.jpg)
Inhibitory avoidance learning in zebrafish (Danio rerio)
The zebrafish (Danio rerio) is increasingly being used as model in behavioural, neurobiological and genetic research.
![Walking the ladder: testing the cellular source of motor functioning in mice motor-functioning-mice](https://www.noldus.com/static/images/core-blog/motor-functioning-mice.jpg)
Walking the ladder: testing the cellular source of motor functioning in mice
The cerebellum, our “little brain”, is all about motor control; more specifically, it’s about coordination, precision, and timing.
![Mixing sows: aggression and stress of group housing on first-time sow mother mixing-sows](https://www.noldus.com/static/images/core-blog/mixing-sows.jpg)
Mixing sows: aggression and stress of group housing on first-time sow mother
In this experiment, Ison and colleagues looked at the social interaction when a mixed group of primiparous and older, unfamiliar sows were placed in group housing together.