Human Behavior Research Blog Posts

Comparing two different skin-to-skin contact techniques

Skin-to-skin contact is essential in developing a feeling of safety, and in creating the bond between parent and child, especially with premature babies. Buil et al. compared two kangaroo positioning techniques.

The value of facial expression analysis in advertisements

José Chavaglia Neto and José António Filipe investigated the effect of one commercial on consumer emotion. They asked consumers to watch this commercial related to a specific brand.

Marketing and market research blogs

Learn all about gamification in marketing, facial expression analysis, and the difference between self-report, qualitative research, and unobtrusive observations.

How to measure infant behavior

In infancy you can observe an explosive growth. Many researchers focus on this age group. Think about studies aimed at learning more about speech behavior, maternal sensitivity, or learning behavior in infancy.

Video-recording children with ASD in-home

Anne Kirby and colleagues studied sensory and repetitive behaviors among children with autism spectrum disorder (ASD). 32 children with ASD participated.

Implementing Tailored Activity Programs

Tailored Activity Programs (TAP) have been shown to have significantly reduce behavioral occurrences in dementia patients and improve engagement and positive behaviors.

In-home video recordings provide measure for more objective comparisons

Edelson and her colleagues from the Nestlé Research Center in Sweden studied parent-child interactions during meal time using in-home studies.

Declared vs revealed data

How do consumer researchers get valuable data? Consumer and market researchers can turn to observation and experimentation to observe consumers. Declared vs. revealed data.

Understanding adolescent emotions

How are adolescents’ emotions socialized by mothers and close friends? A recent study focuses on dealing with depression in adolescence.

Become and stay aware about children with autism

Autism is a developmental disability that remains with a person for his or her whole life. The World Autism Awareness Day tries to bring awareness to this growing health concern.

Who is the best product representative?

We all have our favorite celebrities, then there are those we love to hate. Who would you want to pay to represent your product or brand?

Measuring flow

Real time measurement techniques like FaceReader might be the key to measuring flow in real-time.