Blog Posts Tagged: facereader

How to use facial expression analysis in pain research

As the world seeks more efficient research methods, automated facial expression analysis tools offer great potential for studying facial expressions. Could these tools be applied to pain assessment?

Neuromarketing research: Innovative research methods and techniques

Get your face read, your brain measured, and your heart rate checked. Innovative research methods and techniques found their way into neuromarketing.

Fake or real? AI illusions on the street

In Faux Out-Of-Home (FOOH) advertisement, real-world images are combined with computer-generated imagery and shared on social media. What happens to consumers' perceptions and emotions when you disclose that AI was used?

How to increase attention in commercials for Gen-Z

Generation Z has the shortest attention span for commercials, yet they are becoming an increasingly important market segment. Understanding what captures their interest and how to engage them in commercials is crucial.

How to study developmental psychology: methods, designs & tools

What should you consider when setting up a study in the field of development psychology? Read on to learn more about methods, designs & tools.

How FaceReader is validated in research

In this blog post, we'll dive deeper into the validity and different applications of FaceReader—the most robust tool for automated facial expression analysis.

Human Factors and Ergonomics research in the spotlight

We want to set the spotlight on new developments and publications in Human Factors and Ergonomics research. From maritime simulation centers to the use of video observations in human factors research.

The 5 best ways to use FaceReader: a systematic review

Facial expressions offer a rich source of information about human emotions. In this study, Elisa Landmann examines the best ways to collect, handle, and analyze FaceReader data in different areas of research.

Why you want to find out if your customers are bored

Emotions deeply influence our daily lives, shaping our moods and behaviors - including our decision making. That's why facial expression analysis is often used in consumer and behavior research.

Student facial expression analysis while watching instructional videos

Is boredom the opposite of interest? Lídia Vinczéné Fekete and her research team used FaceReader and The Observer XT to find out what makes students get bored and which elements encourage interest.

How stress and emotions can affect performance

Medical first responders need to undergo extensive trainings to maintain and enhance their skills. Malfait and her team developed a methodology to measure the management of stress and emotions.

How to use FaceReader in the lab

Are you interested in using automatic facial expression analysis in a standardized lab setting? Here are 5 tips to get you started!