infant-studies

5 examples of infant studies

Researchers perform infant studies to properly monitor and understand all kinds of development factors. In this blog post, five examples of infant studies are highlighted.
food-of-the-future

Facing the food of the future

Insects are often termed the "food of the future," as they are a healthy and more sustainable alternative to conventional protein sources. But are we ready to face this new culinary frontier?
pointing-gestures-infants

Exploring the early development of referential gestural communication

Understanding the importance of pointing gestures can provide valuable insights into children's developmental progress and support their overall growth and learning.
pain-research

How to use facial expression analysis in pain research

As the world seeks more efficient research methods, automated facial expression analysis tools offer great potential for studying facial expressions. Could these tools be applied to pain assessment?
neuromarketing

Neuromarketing research: Innovative research methods and techniques

Get your face read, your brain measured, and your heart rate checked. Innovative research methods and techniques found their way into neuromarketing.
ai-and-advertisements

Fake or real? AI illusions on the street

In Faux Out-Of-Home (FOOH) advertisement, real-world images are combined with computer-generated imagery and shared on social media. What happens to consumers' perceptions and emotions when you disclose that AI was used?
combination-of-modes

Should you use a combination of modes to optimize behavioral studies?

If you ask a scientist what they think of when you say, ‘behavioral study’, they will come up with wildly differing answers, depending on their own type of work.
viso-gdpr

5 tips to help behavioral researchers comply with privacy legislation

Privacy legislation can mean extra concerns for behavioral researchers, but these tips make your life easier.
increase-attention-commercials-gen-z

How to increase attention in commercials for Gen-Z

Generation Z has the shortest attention span for commercials, yet they are becoming an increasingly important market segment. Understanding what captures their interest and how to engage them in commercials is crucial.
how-to-study-developmental-psychology

How to study developmental psychology: methods, designs & tools

What should you consider when setting up a study in the field of development psychology? Read on to learn more about methods, designs & tools.
neuroscience-trends-2024

SfN 2024: Noldus reflects on key trends in Neuroscience

The Society for Neuroscience (SfN) 2024 conference is behind us! What did we spot as the latest trends? And will be joining the conference again next year?
handling-rodents

The handling of your rodents matters, and this is why

Proper handling technique is essential in not only ensuring welfare, but also for reliable results. Check out this blog to learn more about how to handle rodents in an experimental setting!
gut-brain-vagus

Our gut microbiota influences how we feel

Our guts are our second brain. But how does that work? Researchers implanted the gut flora of depressed mice into non-depressed mice and observed the results.
how-does-a-placebo-work

What is a placebo? And how does it work?

The placebo effect reveals how belief alone can influence pain and symptoms. Recent research uncovers brain mechanisms, like the panacea effect, involved in this effect in mice
all-the-little-things-that-affect-animal-behavior

All the little things that affect your animals' behavior

In behavioral research, even the smallest details can significantly influence the behavior of animals. Understanding these nuances is crucial for the accuracy of your data.
phase-dispersions-explained

Understanding phase dispersion in CatWalk XT

CatWalk XT 10.7 introduced circular graphs for phase dispersion and coupling. In this blog post we go over these parameters, and how they are calculated.
ethovision-tips

Did you know about these tips and tricks in EthoVision XT?

Whether you are a seasoned user of EthoVision XT or just starting out. There is always an opportunity to learn more about the best video tracking software available.
social-housing-tethered-animals

Did you know you can (semi) socially house tethered animals?

Socially housing tethered animals can be challenging, but also crucially beneficial to your study. Read more about how with our PhenoTyper we can solve that dilemma!
MB2024-animal

5 reasons to attend Measuring Behavior 2024

Measuring Behavior is the conference for all those interested in new methods and tools for measuring the behavior of people and animals. Have a look at all the great learning and networking opportunities you can have.
why-choose-noldus-measuring-behavior

What makes Noldus special in measuring behavior?

Why do we write e-books, white papers and even this blog? What drives us in behavioral research? And why choose Noldus?