Behind the scenes of a usability test
person
human Behavior Research
folder User Experience

Behind the scenes of a usability test

Through usability testing, real user behavior comes into focus. It reveals hidden friction points and delivers insights that help shape better, more intuitive digital products.

consumer behavior facial expression analysis measuring behavior usability testing UX research video observation
How new methods are transforming Autism Research
person
human Behavior Research
folder Psychology

How new methods are transforming Autism Research

Researchers apply behavioral and physiological tools in everyday environments to study autism as it truly happens. These real-world approaches bring research closer to daily life and deepen our understanding of human behavior.

autism coding behavior data integration emotions FaceReader facial expression analysis
Eye tracking without the expensive hardware: powered by FaceReader
person
human Behavior Research
folder Research Methods (Human)

Eye tracking without the expensive hardware: powered by FaceReader

Ever wondered what really catches someone’s eye? FaceReader now includes webcam-based eye tracking, giving you powerful insights into where people look, how they feel, and what drives their decisions. No extra hardware required.

attention consumer behavior eye tracking FaceReader facial expression analysis neuromarketing
Surprising the senses: how unexpected flavors reveal consumer emotions
person
human Behavior Research
folder Multimodal

Surprising the senses: how unexpected flavors reveal consumer emotions

What happens when your brain expects something sweet, but your mouth gets savory? Researcher Artur Głuchowski used this twist to uncover how we emotionally react to unexpected food.

consumer behavior data integration emotions FaceReader facial expression analysis food
7 things you need to know about FaceReader
person
human Behavior Research
folder Emotion

7 things you need to know about FaceReader

Are you looking for guidance in getting started with your facial expression analysis? Or want to get more out of your FaceReader setup? Keep reading to learn 7 essential things you need to know about FaceReader!

FaceReader facial expression analysis FACS measure emotions
8 reasons why FaceReader outperforms OpenFace
person
human Behavior Research
folder Emotion

8 reasons why FaceReader outperforms OpenFace

In this blog post, we’ll break down why FaceReader outperforms OpenFace. We’ll focus on key aspects like accuracy, ease of use, and security—making sure you get reliable results without the hassle.

behavioral research emotions FaceReader facial expression analysis FACS measure emotions
How to measure audience engagement
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human Behavior Research
folder User Experience

How to measure audience engagement

Everyone wants to know if people are truly engaged with their content. But how do we accurately measure engagement? In this blog post, researchers from VicarVision share how they studied cognitive, affective, and behavioral engagement.

action units consumer behavior emotions FaceReader FaceReader Online facial expression analysis
Validating FaceReader's attention detection: a reliable measure using gaze and head pose
person
human Behavior Research
folder Research Methods (Human)

Validating FaceReader's attention detection: a reliable measure using gaze and head pose

Measuring attention is crucial across many fields, from marketing to user experience design and human-computer interaction. Learn more about how we validated custom expressions for attention in FaceReader.

attention behavioral psychology consumer behavior emotions FaceReader facial expression analysis
5 examples of infant studies
person
human Behavior Research
folder Psychology

5 examples of infant studies

Researchers perform infant studies to properly monitor and understand all kinds of development factors. In this blog post, five examples of infant studies are highlighted.

child child development coding behavior developmental psychology emotions FaceReader
Facing the food of the future
person
human Behavior Research
folder Consumer

Facing the food of the future

Insects are often termed the "food of the future," as they are a healthy and more sustainable alternative to conventional protein sources. But are we ready to face this new culinary frontier?

consumer behavior emotions FaceReader facial expression analysis food measure emotions
How to use facial expression analysis in pain research
person
human Behavior Research
folder Emotion

How to use facial expression analysis in pain research

As the world seeks more efficient research methods, automated facial expression analysis tools offer great potential for studying facial expressions. Could these tools be applied to pain assessment?

dementia FaceReader facial expression analysis infants measure emotions Parkinson's disease
Neuromarketing research: Innovative research methods and techniques
person
human Behavior Research
folder Neuroscience

Neuromarketing research: Innovative research methods and techniques

Get your face read, your brain measured, and your heart rate checked. Innovative research methods and techniques found their way into neuromarketing.

brain research consumer behavior emotions FaceReader facial expression analysis facial expression recognition software

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