Blog Posts Tagged: facial expression recognition software

Neuromarketing research: Innovative research methods and techniques

Get your face read, your brain measured, and your heart rate checked. Innovative research methods and techniques found their way into neuromarketing.

Why you want to find out if your customers are bored

Emotions deeply influence our daily lives, shaping our moods and behaviors - including our decision making. That's why facial expression analysis is often used in consumer and behavior research.

How to use FaceReader in the lab

Are you interested in using automatic facial expression analysis in a standardized lab setting? Here are 5 tips to get you started!

AI and deep learning: Responsible use of facial expression analysis

The European Parliament adopted its negotiating position on the first-ever regulation of AI. In this blog post, we explore how to use facial expression analysis responsibly and how it can contribute to scientific research.

Why you should use FaceReader Online for your human behavior research

Facial expression analysis can help to get objective insights into the emotions of humans. A great tool to use for this is FaceReader Online.

5 tips to optimize your facial expression analyses

Are you involved in emotion recognition and facial expression analysis? These 5 tips will guarantee the best results!

How do people with Parkinson's disease express emotions?

A mask-like facial expression is an early symptom of Parkinson's disease. How can we understand the relation between changed facial expressions and disease severity? Researcher Yang and their team used FaceReader to find out.

5 tips on how to measure facial expressions

It may sound very simple, but recording video and playing it back enables more detailed analysis of facial expressions. 5 useful tips on how to measure facial expressions!

Three ways to understand consumer emotions

Many companies are seeking ways to understand consumer emotions in order to predict product acceptability. Here are three ways you could set up your study to assess consumer emotions.

The role of emotional expressions after face transplant

“Would undergoing a face transplant have any value to it if somebody across the room couldn’t tell you were happy by just looking at you?”

Consumer behavior research in the spotlight: consumption behavior

Why do we drink less when watching gut-wrenching movies? How does exposure to moral violations influence consumption?

Neuromarketing: hope or hype?

The application of neuroscience methods to marketing – neuromarketing research – is growing in popularity. Can neuroscience be the holy grail of the study of consumer behavior?